Wiithaa donates 1% For The Planet

For immediate release – The agency Wiithaa announces Membership with 1% for the Planet

Montreuil, France, January, 1st 2019

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The circular design agency Wiithaa joined 1% for the Planet, pledging to donate 1% of annual sales to support nonprofit organizations focused on the environment.

“We have already been donating and investing in ou planet future since the creation of the agency, but we want to give more power to this number and action. We count on this membership to meet and join forces with other companies and organizations and make it positive!” say Justine and Brieuc, the two associates.

As any member of 1% for the Planet, the agency commits to supporting approved environmental nonprofit partners by donating the equivalent of 1% of sales through a combination of monetary, in-kind, and approved advertising contributions. Nonprofits are approved based on referrals, track record and environmental focus. There are thousands of approved nonprofits worldwide.

Since 2016 and for more years, Wiithaa supports the non-profit organisation Coral Guardian, dedicated to coral reef conservation and coastal communities empwerment for fish stocks sustainability.
Moreover, get inspired from the environment and ensure the regeneration of biodiverisy it part of the “raison d’être” of Wiithaa. Thus, the agency works for getting its clients value the environment in their business models and has already helped companies and territory better integrating circular economy principles. This membership enable them to go further and dedicating at least, 1% For The Planet.

Collectively, 1% for the Planet Members have donated more than $175 million to environmental nonprofits to-date.

“We are thrilled to welcome Wiithaa to our global network,” said Kate Williams, CEO of 1% for the Planet. “Currently, only 3% of total philanthropy goes to the environment and, only 3% of that comes from businesses. We need more business like Wiithaato do its valuable part to increase giving and support on the ground outcomes.”  

About 1% for the Planet

1% for the Planet is a global organization that connects dollars and doers to accelerate smart environmental giving. We recognize that the current level of environmental giving – only 3% of total philanthropy – is not enough to solve the most pressing issues facing our planet.

Through their business and individual membership, 1% for the Planet inspires people to support environmental organizations through annual membership and everyday actions. We advise on giving strategies, we certify donations, and we amplify the impact of the network.

Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, our members have given more than $175 million to environmental nonprofits to date. Today, 1% for the Planet is a network of more than 1,400 member businesses, a new and expanding core of hundreds of individual members, and thousands of nonprofit partners in more than 60 countries. Look for our logo and visit www.onepercentfortheplanet.org to learn more.

About Wiithaa

from design thinking to circular design
Wiithaa offers a new approach for designers

WIITHAA is the Aboriginal name of an unusual bird. In order to seduce the female, the male bird builds nests that it meticulously decorates by collecting all the resources at its disposal. It uses dried grass, twigs and even plastic caps or straws. The Wiithaa recovers and transforms into opportunities the plastic that we consider to be waste.

Like the Wiithaa bird, the circular design agency Wiithaa ingeniously combines the economy and nature to help companies reduce their costs and build user loyalty through an approach based on differentiation and commitment.

Through the concept of circular design, Wiithaa identify best market opportunities, transform waste into resources and create closed and local loops.


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